Do corporate givers hold the secret to funder agility?

 

 

SunTrust Bank and BB&T Corporation (one of the largest banking corporations in the United States) completed a massive merger to form Truist on Dec. 9, 2019. This merger brought with it the need to meld both philanthropic agendas of the two banks, and within the same month, the Truist Foundation was born. Then came the global COVID-19 pandemic.

“The financial inequities that faced historically excluded communities were laid bare by the pandemic. We knew that it was crucial for us as an institution to be part of the catalyst to help build that generational wealth and do the hard work of advancing an economy that better serves everyone,” said Lynette Bell, president of the Truist Foundation. “So as the philanthropic arm of a financial services institution, we recognized that it was our responsibility to take part in that difficult work – and we wanted to sharpen our grantmaking in that process.”

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